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As we step into the new year, it is time to translate strategic priorities into action. Whether your goals are people-focused or business-oriented, they need a clear roadmap for execution. Formulating and documenting a direction moves the division, property and company. This article explores an "execution-driven" approach to turn vision into reality. Set your vision, and make it real! READ MORE
Hotels are entrusted with guests' personal and financial information. Protecting that data from nefarious actors and the increasingly sophisticated infostealers-which use emails, malvertising, spoofed websites and more to trick users into downloading malware that steals sensitive information stored on the infected computer-is financially and reputationally paramount for all hotels, regardless of size, guest profile, or geographic footprint. READ MORE
The hospitality industry is at a crossroads, driven by the rise of the 'Work From Hotel' (WFH) trend. As remote work becomes integral to modern life, hotel designs across North America are evolving to meet the needs of travelers seeking a seamless blend of work and leisure. This transformation focuses on creating spaces that support a hybrid lifestyle of comfort, productivity, and relaxation. READ MORE
The article compares brand-managed hotels with third-party managed hotels, outlining their key similarities and differences, and advantages and disadvantages. Each model has its strengths and weaknesses, and the ideal choice will depend on an owner's unique needs, market conditions, and long-term strategic vision. By weighing these factors carefully, owners can find the right balance to drive profitability and success in their hotel investments. READ MORE
Smart technologies like AI, IoT, and advanced analytics are transforming hotel F&B operations by streamlining efficiency, reducing costs, and delivering personalized guest experiences. From optimizing inventory to enhancing sustainability, these innovations are setting new standards in hospitality. The future lies in balancing cutting-edge technology with the warmth of human hospitality to meet modern demands, maximize profitability, and redefine excellence in a competitive hospitality landscape. READ MORE
Generative AI is emerging as an exciting and essential tool for facilitating architectural design with applications leading to creative building design, style-based floor plan composition and spatial orchestration. In the near future, hotel architects and designers will find collaborative methods for employing these fast-evolving new tools to compose, enhance, and enrich the guest experience to highly sophisticated new levels.
READ MOREProperties looking to remain competitive need to focus on generating and maintaining guest loyalty. An increase in guest retention is directly reflected in increased profit, and the positive reviews left by loyal guests help attract new guests to a property. This article looks at the importance of guest loyalty and the role of technology in cultivating that loyalty and turning it into satisfied guests who stay more and spend more
READ MOREIt should go without saying that cross-functional collaboration is essential for success in hospitality. The same is true for marketing in the hospitality space. Developing effective marketing strategies that attract and retain guests, drive the topline and boost team member recruitment and retention takes a village, to borrow a phrase. Evolving technology and shifting consumer preferences present complex challenges for the hospitality marketer to overcome.
READ MOREFrom service and guest experience to the various systems involved, staying ahead and standing the test of time requires a combination of strategic thinking, data-driven insights, and a commitment to excellence. The market demands such tools that showcase early wins, qualitative feedback, and long-term impact that connect brands with demand, offering a cohesive approach that places connectivity at the core while addressing the dynamic needs of guests and clients.
READ MOREMy dad always told me that, with these three tools in your toolbox, you could build about anything: a screwdriver, a medium weigh claw hammer, and a tape measure. It is the same for your hotel's marketing toolbox. You need three tools to envision and build a profitable marketing strategy - a box, a prism, and a tape measure. Read how.
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