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Kathleen Lin-Hurtubise highlights the tragic death of Liam Payne in Buenos Aires as a call for the hotel industry to prioritize guest safety. She advocates for integrating safety into daily operations through emergency preparedness, mental health first aid, and proactive risk management. Safety should be a cultural commitment, not just a set of rules, to prevent future tragedies. READ MORE
Sustainability is in the news constantly. As a headline, it is a relevant topic that has not been fully embraced. The argument is that sustainability is good business. The issue is making that connection for hospitality businesses and finding the price and value sweet spot for lodging and other hospitality businesses. This article will review trends and share benchmark sustainability business practices. READ MORE
It is no secret that there has been a transformation in board governance throughout the lodging sector - from small family-owned inns to a mega-resorts. Hotels, especially larger chains, began to adopt formal governance frameworks, including the establishment of independent boards of directors. Looking ahead, the future of board governance in the hotel industry will be shaped by five key trends. Can you name them? READ MORE
Selecting the right brand for your hotel can have lasting implications on the success of your investment. Investors should take time making this decision and assemble the right team when embarking on this complicated process. In this article, we examine how to evaluate brand options, conduct proper due diligence, and consider the financial implications of selecting a brand for your hotel. READ MORE
In a market where everyone is hiring, today's workforce demands more than a paycheck to stay at one employer. Successful executives understand this, staying connected to employee needs, monitoring competitors' approaches, and making necessary adjustments to be the most attractive workplace. Winning organizations communicate their comprehensive total rewards, so employees understand the value of doing their job well and staying longer. READ MORE
Hotels are increasingly reliant on technology such as mobile apps, IoT devices, and AI. These technological advances improve hotel operations and guest experiences but also expose hotels to cyber threats like phishing, ransomware, and data breaches. To mitigate risk, hotel operators should be aware of the vulnerabilities of Wi-Fi networks, IoT devices, AI integration, and mobile apps, and they should take pro-active measures to adopt advanced cybersecurity protocols, regular employee training, and collaboration with cybersecurity experts.
READ MOREHotels face a critical decision when it comes to crafting their digital presence: Should they handle their social media internally or entrust the task to external agencies? This article delves into the perspectives of six industry professionals, each offering unique insights into the advantages and drawbacks of both in-house and outsourced social-media management.
READ MOREFrom mismanaged resources to overlooked opportunities, scaling efforts can easily falter. In this article, Maria Flores Portillo puts together a "Not-To-Do" list-a guide to avoiding the pitfalls that threaten even the most promising businesses. With this roadmap, readers will be better equipped to navigate the complexities of scaling while ensuring their business thrives in the long run.
READ MOREDigital marketing can be leveraged in many ways to drive guests to a hotel's website and ultimately on-property. As we navigate through the fast-paced digital landscape of 2024, the strategies outlined in this article-ranging from crafting hotel websites, management of online reputations, optimized hotel listings, to social media-highlight a multifaceted approach to drive guest engagement and bookings across all verticals.
READ MOREConsumers increasingly follow well-being routines and health hacks to stay healthy longer and don't want to skip their habits while traveling. To stay on top of this shift, hotels need to identify appropriate longevity offerings and focus on how they can better serve guests with daily health practices. Here are some of the opportunities and challenges they must consider.
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