Rosewood Appoints James Tattersall as Cluster Director of Sales & Marketing in Northern California

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USA, Calistoga, California. March 17, 2026

Rosewood is pleased to announce the appointment of James Tattersall as Cluster Director of Sales & Marketing for the soon-to-open Rosewood Calistoga and the iconic Rosewood Sand Hill in Northern California. In this role, James will serve as a key member of the pre-opening executive committee for Rosewood Calistoga, leading the strategic commercial vision for one of the brand's most anticipated West Coast debuts. He will also focus on Menlo Park's Rosewood Sand Hill as they continue to grow and evolve as a property.

"We're thrilled to welcome James to Rosewood as we enter a new market and chapter for the brand. His leadership will be instrumental in shaping the pre-opening commercial strategy and executing the success of Rosewood Calistoga, while strengthening the continued success of Rosewood Sand Hill." - Philip Meyer, Regional Vice President and Managing Director, Rosewood Sand Hill

At Rosewood Calistoga, James will oversee all pre-opening sales and marketing efforts, shaping market positioning and driving commercial demand ahead of the resort's highly anticipated debut. Located in the heart of Napa Valley's Calistoga ridgeline, Rosewood Calistoga is a cultivated hillside estate rooted in terrier and togetherness. Opening in 2027, the hotel and residences will invite new and boundless discovery of the iconic California wine country, integrating intuitive design with experiences shaped by the bounty of the destination and those that care for it.

Simultaneously, James will champion the continued evolution of Rosewood Sand Hill, supporting and strengthening positioning, partnerships and sales strategy for the property. The modern clubhouse of Silicon Valley, Rosewood Sand Hill is a serene Northern California retreat where relaxed luxury meets the region's spirit of innovation. Framed by the Santa Cruz Mountains, the resort offers a garden-lined escape with spacious accommodations, refined dining and an atmosphere that blends residential comfort with understated elegance.

"It's an honor to be joining Rosewood and to represent these one-of-a-kind destinations in Northern California. As a long-time admirer of Rosewood Sand Hill, I'm delighted to have the opportunity to learn and grow alongside this best-in-class team, and to introduce Rosewood Calistoga to the world is career defining moment."- JAMES TATTERSALL, CLUSTER DIRECTOR OF SALES & MARKETING, ROSEWOOD SAND HILL & ROSEWOOD CALISTOGA

As a luxury hospitality and marketing leader with over two decades of global experience, including roles at Four Seasons and Starwood Hotels & Resorts, James brings deep expertise in brand positioning, partner engagement, and commercial growth. Recognized for his strategic vision and collaborative leadership style, he has earned multiple industry accolades, including HSMAI Rising Star - Marketing, Sales and Marketing Leader of the year, and inclusion in the Silicon Valley Business Journal's 40 Under 40.