Ferran Sanfelimon Appointed as Managing Director of the Asbury Collection
The Asbury Collection has announced the appointment of Ferran Sanfelimon as Managing Director. Drawing upon more than 14 years of leadership experience at upscale independent and branded hotel properties across the U.S, Sanfelimon will now oversee all operations of Asbury Ocean Club, The Asbury Hotel, and Asbury Lanes in the heart of Asbury Park, New Jersey.
Sanfelimon joins The Asbury Collection from Luxe Hotels, where most recently he served as General Manager of Luxe Life Hotel NoMad. Previously, he was the Manager Director/Asset Manager of Atlanta Ramada Plaza by Wyndham Atlanta Downtown & Conference Center, part of the Gansevoort Hotel Group. Sanfelimon's extensive hotel leadership experience goes much further, including positions as Manager Director for properties of the Mark Geragos Hotels portfolio including Capri Southampton Hotel in New York, V Palm Springs Hotel and Pond Estate Luxury Retreat in Palm Springs, California, and Casa Tropicana Hotel in San Clemente, California, as well as General Manager of Liberty National Golf Club and Residences in Jersey City, New Jersey. Additionally, Sanfelimon served as a General Manager for Eurostar Hotels at the Exchange Hotel in New York, as well as The Dylan Hotel in New York, where Luxe Hotels honored him as General Manager of the Year in 2010.
Born and raised in Barcelona, Spain, Sanfelimon earned a Bachelor's Degree in Hospitality Management, Tourism, Hotel and Travel from Barcelona University - CETT. He has also received multiple certifications in hospitality leadership from Cornell University and New York University. Sanfelimon relocated from Barcelona to New York City in 1999, and continues to reside there with his wife Clara and their beloved chocolate lab Bella.




Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at