NH Hotel Group Set for April Opening of NH Collection New York Madison Avenue

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Spain, Madrid. March 23, 2020

After a two-year wait, Manhattan is getting set to welcome an exciting newcomer onto the Big Apple's hotel scene. NH Collection New York Madison Avenue, the first NH Hotel Group property to open in North America, is due to open its doors in April. Having been transformed into an enchanting hotel, it will bring its guests on a journey back in time to one of the most iconic periods of Gotham's history.

Located in a building inspired by the Renaissance Revival architecture of the 1920's, the hotel exudes splendor, creativity and all the buzz of the city's Golden Age of Advertising. The NH Collection New York Madison Avenue will allow guests to soak in the ambience of 1950's Madison Avenue while enjoying all the conveniences of the new millennium. Its style is distinctly European, with a touch of eclectic elegance. That nostalgia carries through to the establishment's common areas, designed to foster convivial experiences. Warm rooms with welcoming fireplaces, areas for resting in comfort and quiet but vibrantly decorated work spaces are just a few of the lobby's charms.

Surrounded by some of the most emblematic skyscrapers of New York's skyline, most of the hotel's 288 rooms offer stunning city views. With an exceptional terrace looking out over the Empire State Building, the Presidential Suite will give its fortunate guests a stunning vantage point from which to view the soul of the city. Decorated with elegant furniture crafted from walnut wood, both the suites and the deluxe rooms are equipped with the brand's outstanding amenities, thus offering the highest standards of comfort.

Hugo Rovira, Managing Director for NH Hotel Group in Southern Europe and the US, said: "We are very pleased to be marking this new milestone opening in New York, raising our value proposition in the city with the introduction of our upper-upscale brand, NH Collection. The new NH Collection New York Madison Avenue embodies the spirit of this concept in the broadest sense: exceptional and meticulous attention to detail, first-class services, innovative premium products and next-generation technology, combined to create an unparalleled experience."

The ideal spot for exploring the city that never sleeps

NH Collection strives unfailingly to be an attractive source of inspiration for guests looking to discover all manner of experiences during their stays. For that reason, NH Hotel Group always places its establishments in fabulous and ideally-located areas of the city, surrounded by the most elegant and eclectic neighborhoods. The NH Collection New York Madison Avenue is located in one of the most exciting areas of Manhattan, close to the landmarks that make New York one of the top ten destinations anywhere in the world.

As well as providing the ideal starting point for walking to attractions such as Grand Central Station, Times Square, Bryant Park or Broadway, its location puts its guests just a few minutes away from vibrant neighborhoods such as the exclusive NoMad district. Also nearby are some of the Madison Avenue's most fashionable boutiques, as well as shopping meccas such as Saks 5th Avenue, Bloomingdale's and Macy's Herald Square.

For NH Hotel Group it is crucial that its guests enjoy a one-of-a-kind experience, marked by small and unexpected details that make all the difference, in turn making the NH Collection experience something truly extraordinary. To ensure its guests make the most of the endless leisure options New York offers, the NH Collection New York Madison Avenue will be staffed by a knowledgeable Guest Relations Manager to help with every need.

New York-style cocktails and a new twist on tea by NH

A strong commitment to providing creative, healthy and quality food and drink is another one of the hallmarks that sets NH Hotel Group's NH Collection brand apart. The new establishment will tempt its visitors to socialize in true Manhattan style in its swank cocktail bar, while sipping on meticulously-prepared, delightful concoctions.

Guests at the NH Collection New York Madison Avenue will also have the chance to discover the Group's new interpretation of afternoon tea at the hotel's exclusive Suite & Tea room, a comfortable area set aside for trying out top-notch infusions from all around the world, including the original Tea Gin & Tonic, accompanied by delicious sweet and savory snacks.