Colleges are now investing in hotels tied to their campus missions: environments that embrace storytelling, promote culture and create an unforgettable experience. With greater flexibility than a typical flag-based model, these multi-functional venues highlight a school's unique identity and attributes, as well as providing a variety of uses. READ MORE

To attract guests and inspire repeat visits, hotels must deliver a unique sense of place that draws from cultural and historical precedents, the climate, and landscape conditions specific to the region. Leveraging regional design practices, we aim to create meaningful and emotionally resonant experiences for guests while positively impacting the environment and local communities. READ MORE

The workspace environment has undergone significant changes from its glory days in the Mad Men era of the 1960s to today, when one's workspace can be any place in the world that provides a stable WIFI connection. What does this shift in the concept of a productive physical office and the needs and desires of those who use them mean for the hotel industry? How can hotels efficiently address the growing demands of increasingly sophisticated remote workers? READ MORE

While covid has fundamentally altered our attitudes toward travel, the hospitality industry has continued to adapt and evolve. As the industry repositions itself to meet the needs of today's guests, architect and designers can seize the opportunity to develop hospitality spaces which enable patrons to forge more meaningful connections with others, earning a more significant role in their communities. Forward thinking hospitality design reimagines public spaces to become the community town center where local patrons and overnight guests find wellness focused flexible spaces for meeting, working, creating, and socializing. READ MORE

When curated with intention, hotel art can transcend traditional ideas of beauty and instead become a powerful catalyst for well-being, especially when the art can leverage natural materials and biophilic design while expressing local flair and culture. The interactions and memories generated by art can create unique experiences that meet guests' desires for something new while encouraging relaxation and enjoyment. READ MORE