LIBRARY ARCHIVES Take a look at past articles and SUBSCRIBE TODAY!
If Radar O'Reilly of M*A*S*H* fame were here, he would sense three forces moving the hotel industry into the future: Knowledge is King; Living Longer and Aging Better, and More Time for Leisure. In this article, you will find new ways of thinking about how your hotel can take advantage of these tailwinds. READ MORE
Independent hotels are uniquely positioned to lead the commercial strategy charge by creating on-property leadership positions. An aligned commercial strategy allows hotels to drive revenue by eliminating silos and ensuring that sales, marketing, and revenue management are working toward the same goals. An on-property commercial strategy role creates a career path for discipline leaders and streamlines payroll costs. READ MORE
Your customers have changed! They aren't waiting around for you to sell them something. Instead, they are taking action – searching the web for solutions to their problems. Learn to position yourself as a problem-solving partner, not just a salesperson. In return, you'll meet your sales goals – despite the fact that you never sold them anything. READ MORE
New tech has allowed us to maintain work relationships (thank you, Zoom), personal relationships (FaceTime), and professional relationships (Clubhouse), while also keeping us entertained (TikTok), and informed for better or worse (Facebook/Twitter). New tech has also proven to be a linchpin in saving the hospitality industry. Hotels must continue to adopt new and existing tech to appeal to today's travelers. READ MORE
Despite the courts largely ruling in favor of insurers in response to COVID-19 claims, general liability losses continue to increase and impact hoteliers. Both the pandemic and other factors are contributing to social inflation, with rapidly expanding litigation costs impacting insurer claims payouts, loss ratios and rates. In this article, we'll examine the factors contributing to this trend and its potential impact on hoteliers. READ MORE
Modern hotel loyalty programs have transformed, moving beyond simple points-based systems to personalized experiences, subscription models, and deep guest engagement. With technology, data security, and evolving traveler expectations reshaping the landscape, hotels that adapt can drive more direct bookings and revenue. Discover how the latest trends in loyalty programs are redefining guest relationships and securing long-term success.
READ MOREThere is no single dress code law that hoteliers can look to for guidance when it comes to dress code policies, which can make their drafting and enforcement tricky. Thoughtfully crafting a dress code policy can set employee expectations, increase productivity, and even prevent claims of unlawful harassment, discrimination, and retaliation. This article provides a few of the important considerations for drafting and/or revising your hotel's dress code policy.
READ MOREAmy McDonald, CEO of Under a Tree, explores how wellness is driving a new era of value in hospitality and real estate. From concept to investment strategy, "The ROI of Wellness" reveals how integrated wellness can transform guest experience, elevate brand relevance, and generate measurable returns across diverse property types.
READ MOREIn 2021, the Ritz-Carlton Naples engaged architect Cooper Carry and interior designer Parker Torres to bring the 1980s hotel into the 21st century. After years of renovations, three months before it was set to re-open, Hurricane Ian hit Southwest Florida. Eight months of whirlwind recovery and renovation efforts later, the hotel reemerged in July 2023 as an elevated, luxury resort.
READ MOREAs we navigate the challenges of climate change, shifting work paradigms and evolving guest preferences, the hospitality industry is experiencing a transformative shift in how hotels are conceptualized and built. Key trends shaping the future of hospitality design, such as the burgeoning Work From Hotel movement, meet immediate needs and demonstrate a forward-looking approach to creating sustainable, functional and memorable guest experiences that will extend into 2024 and beyond.
READ MORE
