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Sustainable travel has become top of mind for major players in the industry as global travelers have become more attentive to the impact their decisions can have on the world. But it's the smaller players in remote destinations that can make the biggest strides in harnessing travel and tourism to positively impact the preservation of the environment and local communities. READ MORE
There are multiple ways hotels can work with their guests to combat extraordinarily high utility costs. A study conducted by the author, in conjunction with two colleagues, suggests that it's possible to engage guests in "the nudge," a time-tested method employed by utility companies to enlist the help of their customers to managing home heating/electrical and air conditioning costs. READ MORE
New consumer research from TRSA measures guest sentiment for daily linen changes and environmentally friendly laundering. These two coexist when water and energy conservation practices are used and greater professionalism in linen management is practiced, supporting hotel profitability. Economies of scale reached by larger laundries that smaller on-premises laundries (OPLs) cannot achieve are highlighted here. Green benefits of renting linen as part of outsourcing laundry service are described. READ MORE
Over-cleaning and disinfecting continue to expose guests and employees to hazardous chemicals while doing little to prevent the spread of the COVID-19 virus. Now, travelers are looking for more transparency around the cleaning practices of lodging properties. Hotels can address these concerns by choosing certified green cleaning and disinfecting products; adopting more sustainable protocols; and promoting equity for housekeeping staff. READ MORE
Sustainability, well-being and purposeful stewardship have been core pillars for Banyan Tree Group since our inception in 1994. Through the comprehensive Stay for Good program – a structured framework aligned with the United Nations Sustainable Development Goals – we focus on action for well-being, culture, climate, resource and biodiversity conservation to create a better world for all stakeholders now and in the future. (61 words) READ MORE
Hotel staff must understand the importance of sustainability to help a hotel achieve its revenue goals and support the desires of the modern hotel guest. However, each department serves its own unique function, and so steps towards connecting staff with sustainability must be tailored. Check out these simple steps to bring hotel staff into the sustainability conversation.
READ MOREManaging is hard. Managing people with different perspectives is harder. Managing people who come from different generations and have different expectations is the hardest. As Gen Z enters the work force, managers from earlier generations need to understand this cohort in order to promote effective work environments. This article highlights generational differences, and discusses how to best motivate and work with Gen Z
READ MOREHotels have been thinking about labor all wrong. The hospitality industry is built on human interaction, service, and a desire to exceed our customers' expectations. We achieve these goals through people-by recruiting the right ones, retaining them, and training them for the future. These facts have gotten mixed up in the chase for profit optimization and efficiency, and if we want to save hospitality's employment future, we must reframe the issue with its original context. It's about people, and how to serve them.
READ MOREEmail marketing remains one of the most powerful tools in a hotel's marketing arsenal, and continues to outperform other digital channels. However, success lies not just in sending emails, but in crafting messages that resonate with guests and drive bookings. This article explores the essential elements that should be included in your hotel's e-marketing messages to maximize engagement and conversion rates.
READ MOREThere is a lot that goes into hiring the best leaders, but often the vision gets cloudy when you are under stress to achieve results. Learn how to stay focused on the process that will help you secure covenantal leaders. This article, along with the February 2024 article on the same, as well as the series to follow quarterly, is intended for leaders in hospitality making hiring decisions.
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