HOTEL BUSINESS REVIEW

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David Lund

When you have a team that manages the financial well being of your hotel across the dimensions of all the complex and different departments you have a developed an amazing power tool! One key crossover point is to have those department leaders and assistants know their key business indicator and apply it to their zero-based expenses and labor. The KBI power tool combines their costs with a measurable, trackable and meaningful volume number.  Read on to find out how you can create and use these in your hotel. READ MORE

Pamela Barnhill

The ability to provide a rich selection of goods and services for potential customers has aided the rapid growth of peer-to-peer platforms. Airbnb, one of the most successful of these, defines itself as "a social website that connects people who have space to share with those who are looking for a place to stay." Because of its rapid growth and popularity since Airbnb's launch in 2008, hotel industry leaders worldwide have been attempting to answer the Airbnb challenge. READ MORE

Jeff Navach

Hotels find themselves in an uphill battle as they seek to increase loyalty to their own brands and recapture market share from OTAs. Many hotels are increasingly embracing digital advertising, recognizing it as a critical channel to acquire consumers directly and compete more effectively with OTAs. But as hotels expand their digital marketing presence and ramp up advertising budgets, they would do well to consider some creative approaches that can help level the playing field and turn the tide in their favor. READ MORE

John Tess

The success of a hotel is predicated on providing a product that is embraced by the market. Some customers value brand loyalty and a standard product while others look for unique experiences with a custom product. In determining the viability of a hotel, product and location are essential to success. Over the past decade, there has been resurgence in the viability and attractiveness of America's urban areas, as witnessed by the proliferation of centrally located hotels. Where buildable lots are at a premium, the reuse of historic buildings as hotels has grown significantly. While old hotels are often upgraded to meet market demands, the reuse of non-hotel historic buildings has been significant and dramatic. READ MORE

Hans Van Wees

While home-sharing companies capture attention for truly immersive local experiences, and brands respond to the movement with sub-brands touting authenticity, independent hoteliers have long appreciated the localized approach to business. In Burlington, Vermont, such local partnerships build and bond communities, and through their contribution to the hotel design, product and programming, ultimately enhance the overall guest experience. The current state of the travel industry suggests the sharing economy is here to stay. These home-sharing companies are rapidly increasing in popularity as travelers crave - and ultimately, trust - their hosts to serve as sources of information for where locals really go to eat, explore, shop, etc. READ MORE

Michael Suomi

The hospitality market has seen an explosion in the number of Soft Brands in recent years, and yet the concept is not at all new. How then do we account for the sudden resurgence and success of this decades-old model? A new generation of soft brands emerging today coincides with a major shift in the demands and desires of travelers: one that places an unprecedented premium on authenticity and originality. No longer motivated by standardized offers wherever they go around the world, travelers want to be immersed in their destinations, and favor excitement of discovery over the tried-and-true comfort of familiarity. READ MORE

Dave Murphy

With improvements in the economy bringing more and more disposable income into the household, many people are spending money on experiences and travel, causing a boom for the restaurant and hospitality industries. The elevated occupancy and bookings for hotels and inns is leading to a surplus of revenue that many owners and managers are using to re-invest in their properties. Many hotels have not seen renovations or remodels since before the housing market up-ended in 2008. As a result too often the interior spaces are dated. Improving decor throughout the property is one vital element to ensuring customer satisfaction and retention. READ MORE

Aron Ezra

Gamification, the use of game-like elements to make promotions, loyalty programs and staff training more engaging, is experiencing a resurgence in the hospitality industry. After initial missteps, hotels are using a new breed of games to boost their customers' spend per visit, increase market share and motivate their staff. Not only does gamification open a world of possibilities for making the industry more profitable and productive, it makes the guest and employee experience more fun. By focusing on the brand new metric of “enjoyability,” hospitality companies are tapping into a rich new source of data, differentiating their brand in a crowded field, and driving extraordinary results. READ MORE

Michael  Schubach

Asking what the next big thing in hospitality automation will be is always something of a trick question. Industry watchers generally follow product announcements with a wait-and-see demeanor; contrary to conventional wisdom, the appearance of a better mousetrap does not guarantee a well-beaten path to the door. Industry consultants, on the other hand, tend to stay knee-deep in the needs and aspirations associated with current clients' current projects. Taken as a whole, it means that there is generally a substantial gap between innovation and adoption. READ MORE

Albert Pucciarelli

In my three prior articles on alternative dispute resolution, I discussed mediation, expert determination and arbitration. Resorting to the court system may be necessary only because the parties in their agreements did not provide for the resolution of disputes by one of the three alternative dispute mechanisms. Even so, as the dispute devolves to one that the parties will not resolve by negotiation alone, they may at any time agree to mediate, submit the matter to an expert or arbitrate. READ MORE

Michael Barbera

Most hotels have a sign in each bathroom that ask the guest to be environmentally friendly by reusing their towels. When a guest re-uses their towels, the hotel saves money on laundry expenses, which includes a reduced use of water. However, many hotels find these signs to be ineffective. The cards cost a fee to print, and they use employee resources for placement in the rooms, but hoteliers find little to no return on investment for these paper signs. READ MORE

Erin Hoover

Until mid-20th century, a hotel's aesthetic was unique and customized to each location - either by design, as in the case of luxury properties built at the beginning of the 20th century, like the Waldorf Astoria or St. Regis, or by default, in the case of humbler regional hotels, motels and inns. The trend toward design standardization started in the 1950s in North America. Middle class prosperity mixed with modern interstate highways and cars designed for longer trips fueled an increase in leisure and business travel. But to offset the boundaries being pushed in personal exploration, travelers desired predictability in lodging. READ MORE

Pat McBride

The mission of hotels has evolved over the years, from simply providing guests with a comfortable, safe place to sleep to offering a destination that provides much more than shelter. At today's hotels and resorts, visitors have a place to conduct business, enjoy good food and drink, socialize and escape from life's everyday pressures. But travelers often seek something more now, and a new trend has distinctly emerged. Many visitors no longer want to escape. They want to explore and dive into the local atmosphere. Today's travelers desire to experience the culture, attractions, food and neighborhoods of a destination more than ever before. READ MORE

Jesse MacDougall

In the last two decades, the boutique hotel revolution has stolen the show and has birthed an abundance of small batch hospitality concepts that have scaled out and fundamentally changed the way hotels look and behave. The Kimptons and W's have blazed the trail for FB&E hotels like the Ace and the Standard. European darlings like Citizen M have dared to dream small by making micro-rooms sexy with unapologetic modernism and vibrant, public spaces. Outliers, like the 21c Museum Hotels, exemplify the sort of programmatic innovation that begs the question - are hotels just hotels anymore? READ MORE

Bob Verrier

Back in 2001, Saunders Hotel Group, LLC (SHG) and Irish hotel group Jurys Doyle commissioned The Architectural Team, Inc. (TAT) to design a luxury hotel project in Boston - but it wasn't to be a tall, glassy tower. Rather, our task was to renovate, restore, and update a classic structure that had been a part of the city's fabric for nearly a century: the former Boston Police Department headquarters. Located in the historic and trendy Back Bay neighborhood, this beautiful seven-story Italian Renaissance Revival building rendered in limestone dates back to 1925. READ MORE

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