Editorial Board   Guest Author

Mr. Ricci

Joseph Ricci

President & CEO, TRSA

Joseph Ricci is President and CEO of TRSA. Since joining TRSA, Mr. Ricci has logged more than 150,000 miles visiting laundries worldwide. His leadership has led to unprecedented membership retention and growth, as well as increased investment in research and benchmarking.

In addition, Mr. Ricci has leveraged his 25+ years of association and certification program management experience to launch certification programs that quantify the industry's commitment to professionalism, cleanliness and sustainability including Certificated Professional Laundry Manager (CPLM), Hygienically Clean and Clean Green.

Mr. Ricci has helped forge improved relationship with the international laundry community by working closely with ETSA and co-founding the International Textile Services Alliance (ITSA).

Before joining TRSA, Mr. Ricci served as Senior Association Executive with SmithBucklin, the largest international association management firm, as Executive Director for associations representing the healthcare, insurance, manufacturing and security industries including professional development and certification. He also founded Ricci Communications, a full-service marketing communications firm which was consistently ranked in the Washington Business Journal's Top 25 Privately-Held Marketing/Public Relations Companies.

Mr. Ricci has testified before the U.S. Congress. He was recently named one of the Top Association CEOs by CEO Update and was appointed to the U.S. Chamber of Commerce Association Committee of 100. He has been cited as an authority on association management issues by USA Today, AP, Los Angeles Times, New York Times, The Washington Post and hundreds of print and online outlets. He has appeared on CNN, ABC Nightly News, MSNBC and other broadcast media.

Mr. Ricci is a Certified Association Executive (CAE), is an active member of in the National Association of Manufacturers (NAM) Association Leadership Council and serves on the American Society for Association Executives (ASAE) Political Action Committee Board of Directors. He earned a Master in Business Administration from George Mason University and a Bachelors Degree in Communications from Virginia Tech.

Mr. Ricci can be contacted at 703-519-0029 or jricci@trsa.org

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.