Editorial Board   Guest Author

Ms. Gioia

Joyce Gioia

CEO, Employer of Choice International, Inc.

Joyce Gioia is a workforce futurist concentrating on relationship aspects of the future. This arena includes workforce and workplace trends, as well as consumer, education, and business-to-business trends. Ms. Gioia is also CEO of Employer of Choice International, Inc., a distinction earned only by companies whose leadership, culture, and best practices attract, optimize, and hold top talent. Employers of Choice® enjoy "a higher level of performance, greater workforce stability, and the level of continuity that assures preservation of the knowledge base, customer loyalty, employee satisfaction, and stronger profits". Ms. Gioia has also co-authored five books which are focused on what employers must do to attract, optimize, and hold onto their best employees. A respected professional speaker and trainer, Ms. Gioia has earned the designations Certified Management Consultant, the highest certification granted by The Institute of Management Consultants, and a Certified Speaking Professional, the highest certification granted by The National Speakers Association. She is also a Founding Member of the Association of Professional Futurists and serves on their Board of Trustees. In addition, Ms. Gioia is a Legacy Professional Member of the National Speakers Association and has spoken for every major hotel brand worldwide and many independents from Macau to Memphis and from San Paulo to Port Louis, Mauritius. In 2013, she was sponsored by Marriott to speak at the Innovations in Business Travel Conference in Moscow. Ms. Gioia has spoken on 7 Continents, in 22 countries, and in 47 states. She has appeared on local and national television over 60 times in the last 2 years and recently launched her own TV program in Austin, called Looking Forward with Joyce Gioia. Ms. Gioia holds a bachelor's degree in languages and mass communications from The University of Denver and a masters in Business Administration (specializing in Marketing) from Fordham University. She also holds masters degrees in Theology and Counseling from The New Seminary. Regularly quoted in the media on a variety of workplace topics, Ms. Gioia is listed in Who's Who in America, Who's Who in the East, and the International Who's Who of Business Executives.

Please visit http://www.hermangroup.com for more information.

Ms. Gioia can be contacted at 336-210-3548 or joyce@hermangroup.com

Coming up in July 2019...

Hotel Spa: Pursuing Distinction

The Wellness Movement continues to evolve and hotel spas continue to innovate in order to keep pace. Fueled by intense competition within the industry, hotel spas are seeking creative ways to differentiate themselves in the market. An increasing number of customers are searching for very specific, niche treatments that address their particular health concerns and, as a result, some leading spas have achieved distinction by offering only one specialized treatment. Meditation and mindfulness practices are becoming increasingly mainstream as are alternative treatments and therapies, such as Ayurvedic therapies, Reiki, energy work and salt therapy. Some spas specialize in stress management and offer lifestyle coaching sessions as part of their program.  Other spas are fully embracing new technologies as a way to differentiate themselves, such as providing wearable devices that track health and fitness biomarkers, or robots programmed with artificial intelligence to control spa environments, or virtual reality add-ons that transport guests to relaxing places around the world. Some spas have chosen to specialize in medical procedures such as liposuction, laser skin therapy, phototherapy facials, Botox and facial fillers, acupuncture and permanent hair removal, in addition to cosmetic body shaping procedures and  teeth whitening treatments. Similarly, other spas are offering comprehensive health check-ups and counseling services for those who are interested in disease prevention treatments. Finally, as hotel spas continue to become more diverse, accessible and specialized, there is a growing demand for health professionals with a specific area of expertise. There is a proliferation of top class, quality wellness practitioners who make a name for themselves by offering their services around the globe, including athletes, chefs, doctors, physical trainers and weight loss specialists. The July issue of the Hotel Business Review will report on these trends and developments and examine how some hotel spas are integrating them into their operations.