Editorial Board   Guest Author

Ms. Meledo

Caroline Meledo

Director Corporate Responsibility & Human Rights, Hilton

Caroline Meledo drives Hilton's 2030 Travel with Purpose Goals to redefine sustainable travel. She is responsible for strategy and partnerships across destination stewardship, local sourcing, cool food and inclusive growth across Hilton's portfolio of 5,700 hotels in 113 countries.

Ms. Meledo established Hilton's corporate responsibility function for Hilton's Europe, Middle East and Africa region when she joined the company in 2013 at their London offices. She developed the regional strategy, established the governance and led team member and leadership engagement across the region's 57 countries. She had a particular focus on innovative partnerships for refugee engagement, soap recycling, and sustainable food.

Ms. Meledo is also Hilton's global lead on human rights including strategy development, embedding human rights due diligence across operations, supply chain and communities, leading industry collaboration and establishing cross- sector partnerships.

Previously, Ms. Meledo was part of the Corporate Responsibility team at Sodexo UK & Ireland, driving the sustainable food agenda and innovative partnerships across public and private client segments covering over 35,000 employees. In 2009, Ms. Meledo was part of the team of the UN Special Representative for Business and Human Rights, providing gender expertise to the development of the UN Guiding Principles on Business and Human Rights.

Ms. Meledo earned her Masters of Arts degree in International Relations, International Economics and International Law from the School of Advanced International Studies (SAIS), Johns Hopkins University. She also has a double Diploma in Political Science from the Institut d'Etudes Politique in Lille, France (Sciences Po), and the Westfaelische Universitaet Muenster, Germany.

Please visit http://www.hilton.com for more information.

Ms. Meledo can be contacted at +1 703-847-5000 or caroline.meledo@hilton.com

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.