Editorial Board   Guest Author

Ms. Curtis

Nina Curtis

Founder & President, The Nile Institute

Nina Curtis is the founder and president of the Nile Institute, 'A Source Vit'al', located in West Hollywood, California. The Nile Institute is dedicated to offering exceptional wellness services, the finest in quality personal care products and information that is relevant for its clients to make responsible choices about their individual wellness, beauty and personal care needs. Motivating, dynamic, and inspirational all describe Nina Curtis' interaction with audiences during seminars, lectures, workshops and keynote speeches. Ms. Curtis' enthusiasm and sincere desire to move her audience to action, has captured the attention of many corporations looking for leadership and consulting in the areas of corporate communications, sales force and technical training. Known as the "Esthetician's, Esthetician", Ms. Curtis has a twenty-plus year history in the professional skin care industry, where she is respected as an innovative skin care specialist, educator, lecturer and businesswoman. Originally licensed as a cosmetologist, Ms. Curtis has obtained certification in Aromatherapy, Reflexology, Acupressure, Micro Current, Reiki and Color Light Therapy. Ms. Curtis has trained throughout the United States, France, Germany, Australia and England. She received her Bachelor degree of Science in Management and her MBA from Pepperdine University and is also a graduate of the Lynwood Business Institute. Recognized as a trailblazer, Curtis has served as a volunteer member of the Barbering and Cosmetology Advisory Council and as Director of Education for Aesthetics International Association. Through her work with many of the cosmetics' industry heavy-hitters, she has been instrumental in the development and execution of training modules and programs for salons and spas. Ms. Curtis continues to travel internationally to heighten the standards of the professional skin care industry. Ms. Curtis has received five "Teacher of the Year" awards from the Fashion Institute of Merchandising and Design, located in Los Angeles, California, which inducted her into the Hall of Fame. In 2002 Ms. Curtis received the coveted 'Distinguished Alumna Award' from Pepperdine University for her outstanding accomplishments in serving humankind through the humane pursuits of business, for participating in building a stronger university and for her personal character as an example to all of the university's students, alumni and faculty. Ms. Curtis has been a volunteer for the American Cancer Society's Look Good, Feel Better program that provides skin care and cosmetic seminars for cancer survivors. Ms. Curtis has also reached out to the future business community as a volunteer speaker and valued mentor for the Academy of Business Leadership program located on several Southern California college campuses. Ms. Curtis currently serves on the UC Irvine Spa & Hospitality Management advisory board.

Ms. Curtis can be contacted at 310-275-6453 or curtiscomm@earthlink.net

Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.