Editorial Board   Guest Author

Mr. Antoon

Philip Antoon

Managing Director, Alvarez & Marsal Valuation Services, LLC

Philip Antoon is a Managing Director with Alvarez & Marsal Valuation Services in New York. Mr. Antoon has in-depth experience providing fair value analyses for ASC 350 and 805 purposes, valuing reporting units and a wide array of intangible assets including customer relationships and contracts, patented technology, trademarks and trade names, proprietary know how, in-process research and development, franchise agreements, communications licenses, mining reserves, backlog, databases and non-compete agreement, amongst others. With extensive experience in intellectual property, Mr. Antoon assists organizations with monetizing Intellectual Property. Mr. Antoon also has in-depth experience in the valuation of common and preferred stock, options and debt, having performed these valuations for tax, financial reporting, fairness and solvency opinions, restructuring, mergers and acquisitions, financing and litigation support purposes across a variety of industries throughout Europe, Asia and North and Latin America.

Mr. Antoon can be contacted at 212-763-9830 or pantoon@alvarezandmarsal.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.