Editorial Board   Guest Author

Ms. Mangal

Sapna Mehta Mangal

Associate Professor, School of Hospitality Management, Kendall College at National Louis University

Sapna M. Mangal, an Associate Professor in the School of Culinary Arts and Hospitality Management brings two decades of international hospitality and teaching experience to Kendall College at National Louis University, Chicago. She earned a M.S. in Hotel and Restaurant Management with a minor in Marketing in 1994 at University of North Texas. She returned to Singapore as a Program Manager for an Irvine, California-based multi-national, Hospitality Management Concepts. Pan Pacific Kuala Lumpur, Pan Pacific Singapore, Omni Marco Polo Singapore, Djakarta Hilton, and the Shanghai Hilton were some of her consulting projects. She received her MBA from University of Houston Clear Lake with a Management Information Systems concentration.

She joined Kendall College's School of Hospitality Management in 2004 and currently teaches hospitality marketing, e-marketing, strategic management, services marketing, service operations management and Information management courses. Prior to joining Kendall's faculty, she taught Management Information Systems at Sam Houston State University College of Business Administration in Huntsville, Texas.

She was the faculty advisor for Eta Sigma Delta (ESD) an International hospitality management honors society and Hospitality Sales and Marketing Association International (HSMAI) Kendall College student collegiate chapter. She has presented at various industry events, the Motivation Show and Professional Conference Management Association annual meeting and has also attended professional conferences. She served on the HSMAI IL Chapter Board as the Vice President of Student Affairs between 2010-13. She is a member of I-CHRIE and also serves on a myriad of academic committees at Kendall College.

She has published an article for the International Indian Student Guide and is also the recipient of the "Best Paper" award that she co-wrote on Sustainable Event Marketing. The paper "Sustainable Event Marketing in the MICE Industry: A Theoretical Framework." was published in the Journal of Convention and Event Tourism.


Please visit http://www.nl.edu for more information.

Ms. Mangal can be contacted at 312-752-2404 or smangal@nl.edu

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.