Editorial Board   Guest Author

Mr. Salapka

Drew Salapka

Vice President of Sales and Revenue Generation, Hotel Equities

Drew Salapka serves as Vice President of Sales and Revenue Generation for Hotel Equities, an Atlanta-based, full-scale hotel management, development and consulting firm. Mr. Salapka's responsibilities include leading the firm's sales and revenue organization which is responsible for setting top line strategy and managing the total inventory for all the firm's hotels. His team analyzes the demand for all markets, evaluates market strengths and weaknesses, and reports key statistics that impact the industry and individual hotels. The team also manages sales processes and directs the ongoing training of all key sales and revenue staff members. Beginning his hospitality career at the age of sixteen, Mr. Salapka worked as a housekeeper at the Residence Inn Alpharetta, GA while still attending high school. After his graduation from college, Mr. Salapka joined Hotel Equities in 1999 as an intern at the Fairfield Inn & Suites Perimeter Center. He moved quickly to the position of Bench Manager, covering various positions at several of the company's hotels. He served as Operations Manager at the Fairfield Inn Midtown Atlanta before his promotion in 2000 to General Manager at the Fairfield Inn & Suites in Macon, Georgia where he served for three years. In 2004, the company promoted Mr. Salapka to manage the TownePlace Suites in Kennesaw, Georgia. Marriott named him the General Manager of the Year for the brand two years later. In 2006, he accepted the challenge and responsibility of part-time Revenue Manager for the company and quickly expanded the work into a full-time position. Mr. Salapka is a graduate of Clemson University with a B.B.A. in Business Management. He and his wife reside in Cumming, GA. Active in his church, he leads a weekly small group study and serves as a Money Wise mentor. His interests include hiking, camping, waterskiing and traveling.

Mr. Salapka can be contacted at 678-578-4444 or dsalapka@hotelequities.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.