Editorial Board   Guest Author

Mr. Ricaurte

Eric Ricaurte

Principal, Greenview

Eric Ricaurte is the founder of Greenview, an international consultancy helping travel and tourism catalyze innovation and best practice through strategy, programs, data management, and reporting. Greenview advises several hotel companies and lodging REITs, in addition to citywide event organizers, cruise lines, DMOs, and industry organizations including the WTTC and UNWTO. With 20 years of hands-on experience, Mr. Ricaurte is a frequent speaker, convener, and researcher on the topic of sustainability. Mr. Ricaurte began his career managing a rainforest lodge and tour operation in Costa Rica and winning a student research finalist award in 2001 for his paper titled “Carbon Sequestration, Credit Trading and Offsetting, and their Relation to Travel and Tourism.” Since then he has consulted globally for hotel properties; hotel companies; hospitality vendors; tourism operators, attractions and complexes; tourism boards and tourism clusters. His consulting firm, Greenview, provides services top global lodging companies and lodging REITs for their sustainability reporting, and collaborates with partner firm LEGACY Sustainability Management to help large association events measure, report, and improve their triple bottom line performance. Mr. Ricaurte earned a B.S. from the Cornell University School of Hotel Administration and a M.S. in Tourism & Travel Management from New York University. Mr. Ricaurte’s notable industry work includes serving as technical consultant for the Hotel Carbon Measurement Initiative, and launching the Cornell Hotel Sustainability Benchmarking index, Green Venue Report, Green Lodging Trends Report, and Hotel Owners for Tomorrow. Mr. Ricaurte is a member of the UFI Committee on Sustainable Development and the International Standards Working Group of the GSTC. He has held a research fellowship at the Cornell University Center for Hospitality Research been an adjunct instructor at the NYU University Tisch Center for Hospitality and Tourism.

Please visit http://www.gviewadvisors.com for more information.

Mr. Ricaurte can be contacted at 202-470-1094 or eric@gviewadvisors.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.