Editorial Board   Guest Author

Mr. Goff

Colby Goff

Senior Vice President of Strategy and Business Development, Boingo Wireless

As Boingo's Senior Vice President of Strategy and Business Development, Goff Colby is responsible for securing new venues for deploying public space Wi-Fi including airports, stadiums, arenas, shopping centers and restaurants. He is also instrumental in structuring software license agreements for telecommunications companies and developing strategic partnerships with handheld device manufacturers. With more than 10 years of experience in the public Wi-Fi industry, Mr. Colby is responsible for strategic initiatives and partnerships with manufacturers of access control devices, WLAN gear, chipsets and switching solution providers targeting Wi-Fi enabled handheld consumer electronics devices. Prior to joining Boingo, Mr. Colby was a member of the business development team for eCompanies and charged with sourcing new investments and managing existing portfolio companies. Colby received his BA in economics from Stanford University. Boingo Wireless, Inc. (NASDAQ: WIFI), the world's leading Wi-Fi software and services provider, makes it easy, convenient and cost-effective for people to enjoy Wi-Fi access on their laptop or mobile device at more than 400,000 hotspots worldwide. With a single account, Boingo users can access the mobile Internet via Boingo Network locations that include the top airports around the world, major hotel chains, cafes and coffee shops, restaurants, convention centers and metropolitan hot zones. Boingo and its Concourse Communications Group subsidiary operate wired and wireless networks at large-scale venues worldwide such as airports, major sporting arenas, shopping malls, and convention centers, as well as quick serve restaurants.

Mr. Goff can be contacted at 310-586-4009 or cgoff@boingo.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.