Editorial Board   Guest Author

Ms. Krzywoszanski

Barbara Krzywoszanski

Senior Product Manager - Systems, dormakaba

Barbara Krzywoszanski is Senior Product Manager - Systems for dormakaba's hospitality division, a global leader providing high quality, innovative, reliable access and security solutions for the hotel, retail, sport facility, airport, hospital, corporate and home user. With over 16,000 employees worldwide and a network of partners, Dormakaba is represented in over 130 countries.

Based out of dormakaba's office in Montreal, Canada, Ms. Krzywoszanski joined dormakaba in 2016 and leads the segment's next-generation technology innovation, Ambiance ™, a web-based access control system for the hotel industry. She brings cross-functional knowledge in sales, product management, customer service and deployment methodologies to deliver smart and secure solutions.

Ms. Krzywoszanski is also responsible for driving the dormakaba's mobile key delivery solution to the next level customer-driven solutions that meet requirements in terms of functionality and design.

Ms. Krzywoszanski is a successful entrepreneur, sales and operations leader, customer delivery advocate, and partner manager. She has over 20 years of experience in B2B and B2C ventures from start-up to maturity in servicing the retail, fire and rescue and security markets. She is recognized for her market-driven business planning, strategies and checkpoints for brand development and market leadership.

Ms. Krzywoszanski believes in continuous improvement and is currently completing her MBA and holds multiple certifications in business, product and sales management.

Please visit http://wwwdormakaba.com for more information.

Ms. Krzywoszanski can be contacted at +1 514-735-5410 x276 or barbara.krzywoszanski@dormakaba.com

Coming up in October 2019...

Revenue Management: Focus On Profit

Revenue Management is still a relatively new profession within hotel operations and as such, it continues to evolve. One significant trend in this area is a shift away from using revenue as the foundation to generate key performance indicators (KPIs) and to instead place the emphasis on profit. Traditionally, revenue managers have relied on total revenue per available room (TrevPAR) and revenue per available room (RevPAR) as the basis of their KPIs. Now, some revenue managers are using gross operating profit per available room (GOPPAR) as their primary KPI. This puts profit at the center of revenue management strategy, and managers are increasingly searching for new ways to increase the profitability of their hotels. Return on Investment is the objective of any hotel investment, so it is only logical that profitability and ROI will be emphasized going forward. Another trend is an expanded focus on direct hotel bookings. Revenue managers know that one way to increase profitability is to steer guests away from online travel agencies (OTAs) and book directly with the hotel. This tactic also reinforces brand identity and loyalty, and encourages repeat business. In addition, it provides a valuable platform to market the hotel directly to the customer, and to upsell room upgrades or other services to them. Another trend for revenue managers involves automation in their software programs. Revenue management systems with automation are far more desirable than those without it. Automating data entry and logistics increases efficiency, allowing managers to spend more time on formulating strategy. As a bonus, an automated system helps with aggregating and interpreting data. The October issue of the Hotel Business Review will address these developments and document how some leading hotels are executing their revenue management strategies.