Editorial Board   Guest Author

Ms. Rice

Doll Rice

Vice President of Revenue Optimization, Prism Hotels & Resorts

Doll Rice is the Vice President of Revenue Optimization for Prism Hotels & Resorts, an award-winning full-service hotel management, investment and advisory services company. Her professional responsibilities with the organization include assisting and supporting Prism's diverse portfolio of hotel properties in all areas of revenue management.

Over the course of more than two decades of wide-ranging hospitality industry experience, Ms. Rice has served in a wide in a variety of different operations positions. A 1997 job as a reservations manager at the Hilton SW Hotel in Houston, Texas, would alter the trajectory of her career. The position ultimately had a transformative impact on her perspective, realigning her professional goals and helping her realize that revenue management was her true passion. Prior to her return to Prism in 2012, Ms. Rice served as the Director of Market Strategy in Austin, Texas, for Marriott International from 2008 to 2012.

Before that, she served as a Regional Director of Revenue Management with Prism Hotels & Resorts. While the majority of her professional experience has been with Marriott hotel brands, she has also provided revenue management services and expertise for a wide range of prestigious national and international hotel brands, including Hilton, IHG, Wyndham, Radisson, Choice, and Independent Hotels & Resorts.

Ms. Rice is a graduate of The University of Texas in Austin, Texas, where she earned a degree in journalism and public relations with a minor in business. A lifelong Longhorn, she currently resides in Austin, Texas where she enjoys the outdoors and spending time with her daughter.


Please visit http://www.prismhotels.com for more information.

Ms. Rice can be contacted at 214-987-9300 or doll.rice@prismhotels.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.