Editorial Board   Guest Author

Mr. McAndrews

Chris McAndrews

Vice President of Marketing - Hospitality Cloud, Cvent

Chris McAndrews is the Vice President of Marketing - Hospitality Cloud, for Cvent. The Cvent Hospitality Cloud partners with hotels and venues to help them drive profitable group and corporate travel business. Mr. McAndrews’ team leads the marketing efforts for Cvent’s digital marketing tools and software solutions that enable hotels to attract valuable leads to grow their business, maximize the value of that business, and ultimately own their customer relationships. Cvent provides easy-to-use, integrated technology solutions to maximize the impact of meetings and events of all sizes. Cvent helps organizations plan and market events, execute onsite, engage audiences and measure and analyze results.

Prior to joining Cvent, Mr. McAndrews served in several travel industry executive positions, including roles with pioneering online travel agency Travelocity and global corporate travel management network Radius Travel. At Travelocity, his teams managed supplier relations, online advertising, and built a fast-growth cruise and vacation package business, helping the company become the first profitable OTA. Mr. McAndrews helped lead the Radius Travel global network of corporate travel management companies to unprecedented growth in both its corporate account portfolio, and the value of hotel transactions generated through the Radius Global Hotel Program. His responsibilities with Radius included supplier sales, corporate marketing, technology partnerships, customer data management and corporate strategy.

Outside of travel, Mr. McAndrews also served as President, Digital Media for National Geographic and as head of corporate marketing for technology trade publisher International Data Group. He is a graduate of Harvard College and the Stanford Graduate School of Business.


Please visit http://www.cvent.com for more information.

Mr. McAndrews can be contacted at 855-385-7823 or cmcandrews@cvent.com

Coming up in March 2019...

Human Resources: An Era of Transition

Traditionally, the human resource department administers five key areas within a hotel operation - compliance, compensation and benefits, organizational dynamics, selection and retention, and training and development. However, HR professionals are also presently involved in culture-building activities, as well as implementing new employee on-boarding practices and engagement initiatives. As a result, HR professionals have been elevated to senior leadership status, creating value and profit within their organization. Still, they continue to face some intractable issues, including a shrinking talent pool and the need to recruit top-notch employees who are empowered to provide outstanding customer service. In order to attract top-tier talent, one option is to take advantage of recruitment opportunities offered through colleges and universities, especially if they have a hospitality major. This pool of prospective employees is likely to be better educated and more enthusiastic than walk-in hires. Also, once hired, there could be additional training and development opportunities that stem from an association with a college or university. Continuing education courses, business conferences, seminars and online instruction - all can be a valuable source of employee development opportunities. In addition to meeting recruitment demands in the present, HR professionals must also be forward-thinking, anticipating the skills that will be needed in the future to meet guest expectations. One such skill that is becoming increasingly valued is “resilience”, the ability to “go with the flow” and not become overwhelmed by the disruptive influences  of change and reinvention. In an era of transition—new technologies, expanding markets, consolidation of brands and businesses, and modifications in people's values and lifestyles - the capacity to remain flexible, nimble and resilient is a valuable skill to possess. The March Hotel Business Review will examine some of the strategies that HR professionals are employing to ensure that their hotel operations continue to thrive.