Editorial Board   Guest Author

Mr. McAndrews

Chris McAndrews

Vice President of Marketing - Hospitality Cloud, Cvent

Chris McAndrews is the Vice President of Marketing - Hospitality Cloud, for Cvent. The Cvent Hospitality Cloud partners with hotels and venues to help them drive profitable group and corporate travel business.  Mr. McAndrews' team leads the marketing efforts for Cvent's digital marketing tools and software solutions that enable hotels to attract valuable leads to grow their business, maximize the value of that business, and ultimately own their customer relationships. Cvent provides easy-to-use, integrated technology solutions to maximize the impact of meetings and events of all sizes. Cvent helps organizations plan and market events, execute onsite, engage audiences and measure and analyze results.

Prior to joining Cvent, Mr. McAndrews served in several travel industry executive positions, including roles with pioneering online travel agency Travelocity and global corporate travel management network Radius Travel.   At Travelocity, his teams managed supplier relations, online advertising, and built a fast-growth cruise and vacation package business, helping the company become the first profitable OTA. Mr. McAndrews helped lead the Radius Travel global network of corporate travel management companies to unprecedented growth in both its corporate account portfolio, and the value of hotel transactions generated through the Radius Global Hotel Program.  His responsibilities with Radius included supplier sales, corporate marketing, technology partnerships, customer data management and corporate strategy. 

Outside of travel, Mr. McAndrews also served as President, Digital Media for National Geographic and as head of corporate marketing for technology trade publisher International Data Group. He is a graduate of Harvard College and the Stanford Graduate School of Business.


Please visit http://www.cvent.com for more information.

Mr. McAndrews can be contacted at 855-385-7823 or cmcandrews@cvent.com

Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.