Editorial Board   Guest Author

Mr. Brown

Jason Brown

Senior Product Manager, GuestTek

Jason  Brown's love of the arts led him to study film at Simon Fraser University in British Columbia, Canada.  But after  graduation, he discovered his affinity for business strategy and began a career in finance.   After several years, Mr. Brown inevitably gravitated towards roles which allowed him to bring his perspective to creative and innovative companies such as Alliance Atlatic, Veer, Corbis - and now GuestTek Interactive Entertainment Ltd.

Prior to GuestTek, Mr. Brown was the Director of Media Partners for Corbis, a major media licensing company. While with Corbis, Mr. Brown built their global third party offering, represented the company within the image licensing industry, identified new partnerships, brokered deals, negotiated contract terms, and was largely responsible for product line performance and business practices.

For the last 4 years, Mr. Brown has developed film studio relationships for GuestTek, streamlining their Video on Demand (VOD) workflow and developing processes to manage significant growth in their VOD product.  Mr. Brown has created a strategy to adapt the GuestTek business model to meet the evolving ways customers expect to access content. This ties in well with the latest addition to Mr. Brown's portfolio, his new role as Senior Product Manager of GuestTek's MyMedia product. MyMedia allows hotels to give guests the ability to stream content from Over-the-Top (OTT) Streaming Apps directly on the in-room TV. Mr. Brown is excited to be able to work with not only the content itself, but also on content delivery methods - both through MyMedia and on the future of VOD - at the intersection of art, business and technology.

Please visit http://www.guesttek.com for more information.

Mr. Brown can be contacted at 403-975-8552 or jason.brownstone@gmail.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.