Editorial Board   Guest Author

Ms. Paquin

Megan Paquin

Marketing Manager, Hyatt Regency Orlando

Megan Paquin, APR is marketing manager at Hyatt Regency Orlando. Located in the heart of Orlando's International Drive resort area and directly connected to the Orange County Convention Center, Hyatt Regency Orlando offers unparalleled leisure, meetings and convention facilities. Featuring 1,639 guestrooms and 315,000 square feet of meeting space - and with over two million square feet of space in the Orange County Convention Center to which the hotel is attached - Hyatt Regency Orlando is the largest convention hotel for the brand in the United States.

Ms. Paquin is an accredited and award-winning marketing communications professional, trusted to lead strategic marketing campaigns for some of the world's most respected brands. She started her career with MGM Resorts International where she specialized in international media relations and national broadcast for hotels in Las Vegas, Nev. She was a member of the opening public relations team for CityCenter, a 76-acre, mixed-use urban development with 5,900 hotel rooms. It is the largest privately funded construction project in the United States.

Fearless in her creative abilities and business acumen, Ms. Paquin went on to earn professional recognition for her work with Fry Hammond Barr, an integrated marketing agency in Orlando, Fla., on behalf of The Peabody Orlando. Leading public relations efforts for one of the nation's top meetings hotels, she and her team received several Silver and Gold Adrian Awards from Hospitality Sales and Marketing Association International (HSMAI).

Her work with Fry Hammond Barr also won awards in media relations and crisis communication from the Florida Public Relations Association (FPRA). Ms. Paquin later demonstrated her business acumen in the luxury market as communications manager at The Ritz-Carlton, Grand Cayman, a Caribbean, AAA Five-Diamond resort with 365 rooms and suites, five onsite restaurants including Blue by Eric Ripert, a la prairie spa and Greg Norman-designed golf course, before returning to Orlando to her current role at Hyatt Regency Orlando.

She is a graduate of the University of Central Florida with a B.S. in Organizational Communication, Accredited in Public Relations (APR) and an M.A. candidate in Behavioral Economics at The Chicago School of Professional Psychology. Ms. Paquin currently serves on the Global Communications Committee for Visit Orlando and is Director of Communications for MPI Orlando.

Please visit http://www.orlando.regency.hyatt.com for more information.

Ms. Paquin can be contacted at 407-284-1234 or megan.paquin@hyatt.com

Coming up in May 2019...

Eco-Friendly Practices: Corporate Social Responsibility

The hotel industry has undertaken a long-term effort to build more responsible and socially conscious businesses. What began with small efforts to reduce waste - such as paperless checkouts and refillable soap dispensers - has evolved into an international movement toward implementing sustainable development practices. In addition to establishing themselves as good corporate citizens, adopting eco-friendly practices is sound business for hotels. According to a recent report from Deloitte, 95% of business travelers believe the hotel industry should be undertaking “green” initiatives, and Millennials are twice as likely to support brands with strong management of environmental and social issues. Given these conclusions, hotels are continuing to innovate in the areas of environmental sustainability. For example, one leading hotel chain has designed special elevators that collect kinetic energy from the moving lift and in the process, they have reduced their energy consumption by 50%  over conventional elevators. Also, they installed an advanced air conditioning system which employs a magnetic mechanical system that makes them more energy efficient. Other hotels are installing Intelligent Building Systems which monitor and control temperatures in rooms, common areas and swimming pools, as well as ventilation and cold water systems. Some hotels are installing Electric Vehicle charging stations, planting rooftop gardens, implementing stringent recycling programs, and insisting on the use of biodegradable materials. Another trend is the creation of Green Teams within a hotel's operation that are tasked to implement earth-friendly practices and manage budgets for green projects. Some hotels have even gone so far as to curtail or eliminate room service, believing that keeping the kitchen open 24/7 isn't terribly sustainable. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.